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2.1 “Reducing complexity”: GDP and the debate between Clinton & Dole

On October 6, 1996, the “First Presidential Debate” between Bill Clinton and Bob Dole, candidates for the vacant post of the United States’ president, took place in Hartford, Connecticut. For about two hours, millions of U.S. citizens watched in television how the two distinguished gentlemen fought for their respective “democratic” and “republican” visions of America’s future. Of course, they covered a broad range of political themes, such as
and other issues that were important for the American voter.
The day after, a German TV station reported the event as follows: “Clinton and Dole had a debate in television. Clinton said that Americans are now better off than four years ago”.
It is remarkable how a complex debate of two hours, 7200 seconds, can be “compressed” into a 10 seconds statement. Fortunately, most of Clinton’s and Dole’s potential voters had access to the broader coverage of the debate in U.S. newspapers and TV specials. But only a small minority had actually watched the whole debate - the vast majority of voters had to rely on second-hand summaries and interpretations, many of which centered around Clinton’s statement “We are better off than we were four years ago”.
When a president (or a government) is being elected, the voter becomes decision-maker. She or he must decide whom to give the power to steer the country for the next four years.
Of course, this important decision could be based on a wealth of information - we live in a media society, we all have access to TV and newspapers, and the full text of the Clinton-Dole debate is available on Internet. The sad reality of our democracies is, however, that many people stay at home on the day of the elections, and that those who go to vote are not as well informed as they could, for two main reasons:
As a result, the lazy and confused voter is forced to “reduce the complexity” of the decision whom to give power, by judging the performance of the current government on the basis of a handful of objective indicators, the most prominent of them being GDP. Clinton’s statement “we are better off than we were four years ago” surely was propaganda, but journalists and their clients, voters, had the chance to verify the truth of Clinton’s propaganda by looking at an indicator, GDP. To cut a long argument short: the United States’ GDP had indeed increased compared to four years ago. And, as we all know, Clinton was re-elected...
Conclusion No. 1: GDP has an overwhelming influence on the decision-making of voters.
Conclusion No. 2: a politician who wants to be re-elected must increase GDP.
A politician or a party might start their government programme with good intentions and lots of bright ideas how to increase a nation’s overall welfare; but four years later, the government wants to be re-elected, and then only the visible, measurable performance counts. Therefore, any decision that increases GDP is a “good” decision – even if that decision destroys the environment or increases the gap between the rich and the poor.

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